Born as an idea of Campinas employees themselves to help others in enjoying Christmas and to stimulate the engagement within the company, the action “Christmas of Good (in Portuguese “Natal do Bem”)” was created for children and families with less fortunate financial conditions.
A Christmas tree was placed in the middle of the shopfloor and underneath it, employees could place their donations. The project was so successful that the materials did not fit under the tree. In addition, each employee could leave a card saying what they expected from Chassis Brakes for 2019.
The donations consisted of: non-perishable food, toys in good condition and clothes for children and adults.
The action that began in the first weeks of December was immediately successful, as all departments of the plant participated!
The donations were delivered on Christmas week, benefiting thousands of children and families.